Readers feel alarm as 7 AR shifts arrive in 2026. Timing matters because major brands are pivoting after recent delays, ...

Following the opening of Amazon’s first apparel store in May, Amazon Fashion on Thursday launched a new mobile augmented reality tool called Virtual Try-On for Shoes, according to a press release ...

Further extending AR capabilities, Amazon partnered with Hexa, the 3D visualization company, on Tuesday to let sellers create 3D images, immersive 360 visualizations, virtual try-ons and augmented ...

The Amazon Salon will feature augmented reality hair consultations and more. Alexa, is Amazon opening a hair salon? The e-commerce retail giant confirmed the news about its upcoming Amazon Salon on ...

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We recently compiled a list of the 10 Best Augmented Reality Stocks To Buy Now. In this article, we are going to take a look at where Amazon.com, Inc. (NASDAQ:AMZN) stands against the other augmented ...