The goal of UX writing and microcopy is to enhance the user experience. Microcopy plays the role of a guide, advisor, comforter and promoter. How can you make your user experience (UX) content and ...

Mobile gaming revenue represented an estimated 49% of the global games market in 2020. That's a pie valued at $86.3 billion that everyone wants a slice of. But like with any dominant market, it ...

In today’s mobile-first world, the design and functionality of a company’s app can significantly affect its relationship with users. As more consumers engage with brands through mobile devices, ...

Historically, writers and designers shared a symbiotic relationship - complementing each other’s talent to produce illustrious ads and marketing materials. For years, this partnership coupled copy ...