In the business realm, the techniques and tactics used in corporate sales can have a substantial impact on a company's financial performance. As businesses progress and change, sales methods also need ...

For a long time in some companies, the “sales shark” persona represented the ideal salesperson — that is, someone who can sniff out weaknesses and remain aggressive, selling the customer something ...

When I previously wrote about the 1,024 different types of salespeople, one of the variables I talked about was the difference between selling simple products vs. selling ones that are much more ...

Opinions expressed by Entrepreneur contributors are their own. I’ve previously written about the 1,024 different types of salespeople there are and the difference between selling simple products vs.

Digital marketing has become more and more sophisticated in recent years. But for companies that still need the consumer to pick up the phone to complete a purchase — for example when taking out a ...

Value-based selling is a sales strategy where the focus is on understanding and reinforcing the various benefits that your product or service can provide to the customer. Unlike price-focused selling, ...