For many years, ecommerce companies prioritized advertising on the web because it provided significant control over ad targeting, and it was relatively easy to place ads alongside content likely to ...

Digital Turbine’s APPS App Growth Platform (AGP) business runs a programmatic marketplace where demand-side platforms (DSPs) bid in real time for publisher ad inventory. APPS charges these DSPs for ...

As ad networks go interstitial's and banners have always been the staple for displaying creative content. Then about two years ago other methods started to surface such as push alerts, dialogue alerts ...

As the lines between the gaming and non-gaming worlds continue to fade, gaming publishers are unlocking a massive opportunity: non-gaming advertisers. We’re already seeing a surge of in-app ...

As 2026 unfolds, the era of manual campaign optimization is effectively over. The next phase of app growth is defined by ...

Brands like Visa and Gatorade have begun advertising across Marriott's many screens. Its booking app? Ads. Your hotel room TV? Ads. The Wi-Fi login page? More ads. Marriott is turning its mobile app, ...

AppLovin's AI-driven AXON platform delivers superior ad targeting and monetization, creating a sustainable competitive advantage in mobile advertising, especially gaming. The company’s transition to a ...

Today, one of the most effective ways to monetize your apps is advertising, which market is evolving every year. The right promotion of your mobile app will help you increase the number of downloads ...

AppLovin Corporation is projected to grow at strong double-digit growth over the next 5 years, driven by its robust software platform and AXON 2.0 ML engine. Key synergies between its software ...

SEO, PPC & AIO Guides » Display Advertising Guide » Placing Ads On Your Site » What Ad Networks Want Chat with SearchBot It’s not exactly the plot of a Rom-Com, but what ad networks want is to make ...