Rita's Italian Ice & Frozen Custard will release a "mystery" Peeps Italian ice flavor this spring, featuring a guessing contest for customers.

Lovers of Rita’s can get a free 6-oz Italian Ice this week in honor of the first day of Spring. According to Rita’s, fans have the chance to grab a free Italian Ice on March 20 to celebrate ...

Chain celebrates March 20 with nationwide giveaway and limited-time PEEPS-inspired flavor. NEW JERSEY – Spring will officially begin with something sweet this year as Rita’s Italian Ice and Frozen ...

Rita’s Italian Ice celebrates the first day of spring with a free 6-ounce Italian Ice on March 20 and a new Mystery PEEPS® flavor. Fans can guess the secret flavor for a chance to win free Rita’s for ...

For millions of fans, spring doesn’t officially begin until a Rita’s Italian Ice is in hand. This year, as one of the season’s most iconic first signs of spring, the PEEPS Brand joins the brand ...

An Italian ice company well-known throughout the mid-Atlantic is helping you begin spring with a cool treat.Rita's Italian ...

On Friday, March 20, 2026, Rita's Italian Ice & Frozen Custard will celebrate the First Day of Spring with a FREE 6-ounce Italian Ice giveaway to guests at all 600+ locations nationwide. Rita's ...

For millions of fans, spring doesn't officially begin until a Rita's Italian Ice is in hand. This year, as one of the season's most iconic first signs of spring, the PEEPS® Brand joins the brand ...