But wait! The rules: You must combine regular Pepsi and full-fat milk (reduced-fat is too watery). You must also pour the ...

Alan Maxwell Pottasch, the advertising man behind the iconic “Pepsi Generation” ad campaign died Friday at 79 in Los Angeles, where he was working as a consultant on a Pepsi TV commercial. Pottasch is ...

Collecting your favorite PepsiCo items may take you back to the Pepsi Generation, a time when the cola could keep you cool on hot summer days. A 1963 marketing campaign helped launch PepsiCo into the ...

Pepsi's latest innovations--to put out cans with designs that are constantly rotating and to invite consumers to help design a Pepsi billboard for Times Square--seem to be right on target, according ...

This transcript was prepared by a transcription service. This version may not be in its final form and may be updated. Kate Linebaugh: Hey, it's Kate here to say that my colleague, Allison Pohle, has ...