A common misconception about growth marketing is that it ends with acquisition or demand generation. Retention marketing is an integral but typically overlooked component of growth as it reduces churn ...

It is imperative for all organizations to have a winning retention strategy in 2024. Those who remember 2021 well will know that the Great Resignation was about more than a tidal wave of talent ...

As hospitals and health systems face increased competition for talented workers, they continue to eye retention strategies beyond wages. This includes Chapel Hill, N.C.-based UNC Health, which ...

This is a guest post by Tracy Najera, Senior Director of Human Capital at Battelle for Kids. You can follow her on Twitter at @edurita. There is rightly a major focus nowadays on recruiting and hiring ...

Recruiting new customers costs seven to nine times as much as it does to keep current customers from leaving. Besides the obvious foregone revenue, dissatisfied customers are not going to recommend ...

The needs of Gen Z nurses and veteren nurses are different, and CNOs need to adjust their plans accordingly. On this episode of HL Shorts, we hear from Peggy Norton-Rosko, senior vice president and ...

Report highlights how acquisition efficiency, retention strategy, and advanced measurement are reshaping growth for subscription meal kit brands ...

For the next two columns, I want to focus on growth versus retention strategies for radio stations. Today we focus on growth.

Dave Barnett is chief human resources and university relations officer at DeVry University. Views are the author’s own. Organizations nationwide have been racing to attract and retain top talent in a ...

CNOs must provide career pathways and robust wellbeing support systems to improve nurse retention, say these nurse leaders. Retention is struggle for all leaders in healthcare, including CNOs.

The job market has shifted. Quit rates from the U.S. Bureau of Labor Statistics are slowing down. The Great Resignation prompted organizations to combat turnover with a reactive approach. They threw ...

A 2018 survey by Gladly found that 68 percent of customers say they’re willing to pay more for products and services from brands known for providing good customer service. Providing outstanding ...