Multimodal argumentation and visual rhetoric encompass an emergent field that explores how diverse communicative modes—including images, diagrams and other visual representations—contribute to the ...

Ever tried convincing someone to pick your favorite movie for movie night? Or maybe defended pineapple on a pizza? Whether you knew it or not, you were tapping into one of the oldest human traditions: ...

Rhetoric has been broadly defined as the art of persuasion. Unfortunately, in the last two centuries, rhetoric has suffered a rather bad reputation because it has been deliberately overused to mislead ...

Laurie Gries, assistant professor of communication at the University of Colorado Boulder, has won two awards for her 2015 book Still Life with Rhetoric: A New Materialist Approach for Visual Rhetorics ...

Practically everyone in the world knows that line, Forsyth said. “Indeed there was a recent poll in which that was voted the greatest ever one-liner in movie history.” Which, if you think about it, is ...