Connecting Salesforce applications and data with other systems across the enterprise is what really adds business value to the project. Yet, confusion and chaos seems to reign across enterprise cloud ...

It can be difficult to make a choice when it comes to adopting the best CRM software for business. Hubspot and Salesforce are two giants in the CRM industry, and they offer different functionalities ...

Salesforce Inc. is expanding its generative artificial intelligence footprint today with new capabilities for its Einstein GPT general-purpose AI assistant that allow it to work with its Flow workflow ...

Salesforce is partnering with Google for an integration that will enable sales, marketing and advertising data to flow between the Analytics 360 Suite and Salesforce’s Marketing and Sales clouds. Read ...

Salesforce's big idea is one that you've heard of before from other enterprise software vendors--a 360 degree view of the customer--with different lens. The big question will come down to executing ...

The new ecosystem of ISVs and systems integrators aims to help Salesforce customers leverage third-party data by providing bidirectional support for zero-copy integrations with Salesforce Data Cloud.

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