The Advertising Standards Authority has banned an advert for the Sky+ HD service due its potential to mislead consumers about installation costs. In the television advertising campaign, Sky pushed the ...
Sky has introduced its AdSmart targeted advertising service to around 6 million Sky+HD subscribers. The new system will allow Sky to show different adverts for each household depending on age, ...
NBCUniversal and Sky PLC will offer joint packages of advertising services, a new effort to monetize the European satellite broadcaster, which was purchased by parent Comcast Corp. for $39 billion ...
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