The GEICO lizard was created in a stroke of advertising genius in 1999 by the Martin Agency in Richmond, Virginia. The company was working with GEICO to find a hot new mascot, and the gecko came about ...

Before that annoying Limey GEICO lizard invaded our television screens with polite reminders that we can save $15 a month or more on car insurance by switching to GEICO (fuck, did I really just say ...

In an era where attention spans dwindle and content consumption patterns evolve, brands are seeking new avenues to engage audiences beyond traditional advertising formats. However, crafting ...

Gary Brolsma was a pudgy 19-year-old from Saddle Brook, N.J., when he posted a video of himself singing to "Dragostea Din Tei," a Romanian pop tune, on a Web site called Newgrounds.com. It was 2004, a ...

The computer generated gecko in the Geico insurance advertisements is cute, but the real creatures are far more interesting. In the new Museum of Science exhibit “Geckos: Tails to Toepads,” visitors ...

Sure, that Geico gecko can do the robot, sing Kung Fu Fighting and cruise the streets in a convertible, but he's no Kermit the Frog. And he certainly doesn't have the seal of approval from the state ...